The biggest consumer magazine publishers are:
- Bauer (which took over the 2nd largest group, Emap, in 2008): 26%
- Kerrang
- Q
- Mojo
- IPC (Time Warner): 20%
- NME
- Uncut
- BBC Magazines (BBC): 8%
- Radio Times
- National Magazines (Hearst): 7%
Kerrang
NME
Mojo
Q
The audience that they target are people interested in music. The specific audience will vary depending on the genre of music that the magazine has. For example a classical music magazine will generally target an older audience where as a pop magazine will target young teens that are likely to be female.
No comments:
Post a Comment